So Many Words, So Little Time
Let Us Do the Work To Get Your Company Listed in the Most Relevant Searches to Your Business
Inbound marketing works by drawing traffic to your website through engaging and informative content, which is optimized to improve the visibility of your website in search engines. An average company has between 600 and 800 keywords related to its business that clients and prospects may search on the Internet, but most companies only have 40 to 50 webpages optimized for one or two keywords. That means there are about 500 additional keywords your prospects may be searching — and when they do, they don’t find you.
The SkyRocket Group, a leading technology marketing agency, helps clients build digital footprints by creating web and blog pages on your website, optimized for the top keywords related to your business. When you outsource marketing services to SRG, we develop content that addresses those other hundreds of keywords, saving you time. Our years of experience as a technology marketing agency give us a deep understanding of your audience and how to tailor content for inbound marketing that attracts relevant traffic.
Inbound Marketing Can Help Your Business.
Download our free e-book, “The Essential Step-by-Step Guide to Internet Marketing.”
How Site Visitors Become Leads
We know bringing people to you website isn’t enough. More than 95% of people browsing the Internet aren’t ready to buy — they are usually in the information seeking, research, and education phase of the buying cycle. But it’s a good idea to capture their contact information and engage with them through emails, newsletters, or other communications so you can nurture them until they are ready to buy.
The SkyRocket Group helps you develop content such as case studies, white papers, e-books, and infographics, designed to be call to action (CTA) triggers.
Website visitors near the top of the sales funnel who aren’t ready to fill out a “request a quote” form or ask for a demo may be willing to complete a form with their contact information to download relevant content. Our clients who deploy a CTA strategy can increase leads by 20% to 30%.
Using our inbound marketing strategy, our average clients typically see a 20% to 40% year-over-year increase in site traffic and a 1% to 2% conversion rate based on unique site visitors.
We Make People “Like” You
Social marketing is another strategy that will drive traffic to your website. Search engines are paying more attention to off-page signals when ranking search results. We strongly believe that how active you are on Twitter, Facebook and LinkedIn will have a direct impact on your website traffic. As a technology marketing agency, our social marketing strategies are tailored to your specific audience and social media goals to help increase followers, connections, and likes and to strengthen your brand on social platforms.
In addition, when you outsource content development to SRG, the blogs, articles and other content we create will help to establish your executive team as thought leaders and subject matter experts in the markets and industries you serve.
Some of Our Inbound Marketing Services Include:
- Marketing planning
- Content marketing
- Lead generation
- Email marketing
- Landing pages
- Social media marketing
- Search Marketing
- Lead nurturing